This is all about the omnichannel customer experience, where to meet them and how to use influencers and collaborations.
11 LESSONS | 1.5 HOURS TO COMPLETE
Topics include: defining omnichannel and the experience economy, the customer’s new path to purchase, tips for the mobile experience and how to use influencers and collaborations.

- What is omnichannel and how can I get all up in those channels?
- What is the experience economy?
- What is the customer’s new path to purchase?
- Does mobile really matter?
- What opportunities do I have for in-store experiences?
- How should I use influencers effectively?
- What about collaborations?
Course Content
Omnichannel & Experience
Path to Purchase
Amplify Your Message