Omnichannel Strategies - Benjamin Bellwether Online Fashion Courses

Omnichannel Strategies

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This is all about the omnichannel customer experience, where to meet them and how to use influencers and collaborations.

11 LESSONS | 1.5 HOURS TO COMPLETE


Topics include: defining omnichannel and the experience economy, the customer’s new path to purchase, tips for the mobile experience and how to use influencers and collaborations.

  • What is omnichannel and how can I get all up in those channels?
  • What is the experience economy?
  • What is the customer’s new path to purchase?
  • Does mobile really matter?
  • What opportunities do I have for in-store experiences?
  • How should I use influencers effectively?
  • What about collaborations?