Integrated Marketing & Public Relations

A Bellwether Insight


This course is part two of seven from our Marketing Basics for Fashion Business series and is all about integrated marketing, public relations and customer service.

With your purchase, you will receive…

  • A downloadable PDF presentation, learn wherever you are
  • Topics include: the new integrated marketing approach, how public relations is relevant for the modern fashion business, how to create buzzworthy moments and how to create a winning customer service strategy.
Made for fashion and beauty businesses to learn about the basics of marketing your products, from digital media to distribution.
We took traditional fashion business and marketing concepts and applied them to today’s data-focused consumers.
We’ve created the best tips and tricks you can use right now to make your brand better. This course is built for 2020 and beyond.
We limit the industry jargon, and define all the ‘industry-speak’ so you understand the concepts.

We answer all your questions…

  • What’s the new integrated marketing approach?
  • How is public relations helpful for my modern fashion business?
  • How do I think like a PR strategist?
  • How can I create a buzzworthy moment?
  • What are the current trends in public relations?
  • What is social listening and how can it help me stay ahead of what people are saying about me?
  • What are the winning customer service strategies?

Download a free sample…
and see alllllll the good stuff you can do for your business. Proud of you.

Bundle & Save

Purchase all of the courses in a series at once and get 15% off (no codes required).

See the Courses page for more info.